Maybelline Newyork Fit Me Concealer 25 Medium Review and Swatch

Concealer is a must have in your makeup kit if you are prone to sleepless nights or simply if you have dark circles. But unfortunately it’s hard to find a good concealer under 1000 bucks. Maybelline Newyork Fit Me Concealer is a true savior as it is easy on the pocket.

Maybelline Newyork Fit Me Concealer


It’s makeup that doesn’t mess with you.

  • No oils, no waxes, no-nonsense
  • Natural coverage that leaves skin the way it was meant to be…fresh, breathing, natural
  • Exclusive translucent base and lightweight pigments allow skin’s natural highs and lows to show through
  • Non-comedogenic, dermatologist-tested, ophthalmologist-tested, fragrance-free

Let’s check it out.


MRP: Rs.500 (available online at Amazon, Nykaa, Jabong and Flipkart).

Content: 6.8 ml.

Maybelline Newyork Fit Me Concealer
25 Medium Moyen


  • The packaging is sleek and nice. It comes in a transparent rectangular tube with a black screw on cap.
Maybelline Newyork Fit Me Concealer
Doe foot Applicator
  • Fit Me Concealer comes with a doe foot applicator that makes it easy to pick up and apply the product.
  • It has a creamy texture. The consistency is perfect not runny like you would expect a liquid concealer to be.
Maybelline Newyork Fit Me Concealer
Product Swatch
  • The shade 25 Medium is a light shade with pink undertones.
  • It blends really well.
  • Also, it is a great product for beginners.
  • Furthermore, it does not crease if I stop with a single layer.
  • And it doesn’t highlight fine lines.
Maybelline Newyork Fit Me Concealer
Without Concealer
Maybelline Newyork Fit Me Concealer
After Concealer
  • A little product is enough to hide dark circles.
  • This Fit Me Concealer doesn’t have any oils or waxes.
  • It provides natural coverage that leaves skin fresh, breathing and natural as it claims.
  • Also, it doesn’t feel heavy on my eyes.
  • Yep, it covers the dark circles and gives a normal appearance to your eyes.
  • It stays for 5-6 hours on me.
  • Furthermore, it works great on light dark circles like the reddish dark circles but can’t say the same for deeper dark circles.
  • And it is amazing as a highlighter.
  • It gives a translucent base and has lightweight pigments as it claims.
  • Fit Me Concealer is non-comedogenic, dermatologist-tested, ophthalmologist-tested.
  • It is fragrance-free.
  • Additionally, it is affordable. This is the cheapest concealer with good quality you’ll find out there.
  • It is travel friendly.


  • It doesn’t have any outer packaging and expiry date, manufacturing date etc. is given on the sticker. But the thing is the sticker is pasted half on the cap and half on the tube. So, basically it is not possible to open the product without tearing the sticker and I don’t want to lose the product details. Maybelline, not cool. I expect much more from you.
  • It creases if I apply 2-3 coats. Also, fine lines are highlighted.
  • It does not work on dark blackish dark circles. It looks chalky and gives an ashy look.
  • The biggest con of this product is shade limitation. With just 3 shades, you are not left with much choice.
  • I chose the darkest shade but yet I feel it is light for me.
  • Medium skinned and dusky beauties unfortunately cannot use this product.

Rating : 4/5.


  • If you have deeper dark circles and this product looks chalky on you, use a corrector before using this. Else, you can dab on compact powder in the same shade as your skin on top of it.
  • But my advice is steer clear of this product if you have deep dark circles.
  • It works well as a highlighter.


I have wheatish skin. I heard that Fit Me Concealer is too light. So, I chose the darkest shade 25 Medium. It was pleasantly good for its price. I had pretty bad dark circles from sleepless nights then and when I applied this product, it looked super ashy. I was disappointed. But then I used it again when I had reddish dark circles and bam! It worked beautifully. That’s when I realized its a concealer with pink undertones unlike Maybelline’s foundation range. So, never confuse between their foundation and concealer shades.

Would I recommend it? Yes, this is the best budget concealer that performs decently at this price.

8 Comments on "Maybelline Newyork Fit Me Concealer 25 Medium Review and Swatch"

    1. Hey Arshia,
      You can go for shade 30 Cafe if you are going for Maybelline Fit Me Concealer but if you are okay with putting in 100 bucks extra, I would recommend you to go for L.A. Girl ProHD Concealer. The right shade of concealer for dusky skin tone can be tricky. L.A. Girl has 24 shades. So, you’ll be able to choose the right shade from the given shades. Go for a shade lighter than your natural skin tone. If you go 2 shades lighter or something, it will look ashy. Hope I was of some help.


  1. Hy, I am from India. I’ve wheatish skintone, So
    kindly suggest me which mayebelline concealer will suit me ?


  2. I have medium skin tone but I have pretty bad dark circles .WHich fit me concealer will be best for me ?


    1. Dear Parsha,
      I would recommend choosing 30 honey or 40 caramel for your dark circles. Though people generally say go for a lighter shade of concealer, I find it leaving the area whitish not really concealing much. My personal suggestion is to go to any of the nearby health & glow or any Maybelline or cosmetic outlet, check out these 2 shades one on each eye. Wait for 3-4 minutes for it to settle down nicely on your skin. Go out in natural sunlight and check out how natural it looks. Then buy the shade. You can do this at least for the first time.


  3. Hii i have wheatish skin tone pls suggest which maybelline fit me compact concealer n foundation should i purchase


    1. Hi Divya,
      You can get shade 230 Natural buff in foundation and compact and shade 25 medium in Concealer. Thanks for dropping by. 🙂


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